Sony have posted a video of Smart AR their new augmented reality technology. Whilst technically impressive it leaves me wondering about a few of the use cases.
Why would you want to point your phone at a menu so that you can browse the menu on your phone? It’s right in front of you anyway, just pick it up!
I’m sure this kind of technology will become more prevalent in the coming years but I think there will need to be a focus on augmenting reality in situations where it actually makes sense to do so. I can’t wait to see the lame marketing attempts where they “drastically improve” improve user experiences that probably didn’t need improving in the first place.